Chocolate Workers
Ever since the Hershey Chocolate Factory opened in 1905, residents from Hershey, PA and nearby communities have been employed to provide the hands-on expertise required for making chocolate. Factory employees commonly addressed the company’s founder as Mr. Hershey and generally respected him for his entrepreneurial success and undying determination in the face of early failures.
With a legendary work ethic all his own, the value of reliable labor and the value of a man’s job was not lost on Mr. Hershey. In the midst of the Great Depression, he asked a foreman how work was proceeding on his new hotel. When the foreman reported, “The new steam shovel does the work of 40 men.” Mr. Hershey responded, “Get rid of it and hire 40 men.”
Employment in Hershey, PA remained steady during the Great Depression, a proud point and one of the many historical facts to be discovered at The Hershey Story, The Museum on Chocolate Avenue. The first landmark building to appear on Chocolate Avenue in over 70 years, the world-class museum serves to preserve and pass on the inspirational American success story of chocolate-maker turned philanthropist, Milton S. Hershey. Already a popular attraction, the new museum is rapidly becoming the equal of traditional tourist favorites Hershey’s Chocolate World and Hersheypark.
The museum is also a major accomplishment in the revitalization of the city’s downtown. Touted to become a hub of activity and community center, the museum won widespread support among local contributors during a capital campaign conducted to fund its construction. To engender support and advertise the grand opening, Triple Strength created the image shown here of a contemporary factory employee at work with others who preceded her by nearly a century.
How fitting to pay homage to the generations of Hershey Chocolate Factory workers in this town where the bond between the town’s benefactor and employees of the company he started have traditionally remained very strong. Now more than ever, the embattled American worker could really use a tip of the hat to acknowledge their hard work and devotion. Regretfully, this image created for outdoor postings never ran due to budget constraints, but hopefully it will in the near future.
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